Brittney Griner, one of the WNBA’s most well-known and influential players, recently made a bold claim that has sparked debates in the sports world. Griner believes the WNBA will surpass the NFL in both popularity and revenue within the next five years, attributing this potential success to rising star Angel Reese.
This statement is quite daring, given the NFL’s dominance as America’s most-watched and profitable sports league. With its billion-dollar TV deals, packed stadiums, and cultural influence, the NFL is generally considered untouchable when it comes to popularity. However, Griner thinks that the WNBA’s growth, combined with the emergence of stars like Reese, will lead the league to new heights.
But how realistic is Griner’s prediction? Can the WNBA truly outpace the NFL in just five years? Let’s examine the factors contributing to the WNBA’s growth and the impact Angel Reese could have on the league.
The WNBA’s Rapid Growth
The WNBA has undeniably been gaining momentum in recent years.
Increased Media Attention: The WNBA has seen record-breaking viewership, especially with the arrival of high-profile rookies like Caitlin Clark and Angel Reese. Major networks such as ESPN, ABC, and CBS are investing more in broadcasting games, leading to greater exposure.
Higher Attendance and Merchandise Sales: Teams like the Indiana Fever, Chicago Sky, and New York Liberty have experienced packed arenas and increased merchandise sales, signaling a growing fan base.
Social Media Influence: Players like Angel Reese have used social media platforms such as Instagram, TikTok, and Twitter to connect with fans and boost the WNBA’s visibility.
Brand Partnerships and Sponsorships: Big brands like Nike, Gatorade, and State Farm have been investing more in WNBA players, giving them financial support previously unseen in the league.
The Caitlin Clark Effect: While Griner credits Reese for the league’s growth, Caitlin Clark’s star power and record-breaking performances have also played a significant role in attracting new fans.
Angel Reese’s Role in the WNBA’s Growth
Griner believes that Angel Reese is key to the WNBA’s rise, and it’s clear why. Reese has become one of the most talked-about figures in women’s basketball today.
Reese has a massive social media following, using it to engage with fans, promote women’s basketball, and challenge outdated views on the sport. Her ability to stay in the spotlight—whether through her impressive performances, outspoken personality, or her rivalry with Caitlin Clark—keeps the WNBA in the public eye.
Reese represents a new generation of WNBA players who are confident, stylish, and socially aware, appealing to a younger audience that values athletes who are unapologetically themselves both on and off the court.
Even before entering the WNBA, Reese had already signed endorsement deals with major brands like Reebok and Amazon, making her one of the most marketable athletes in the league.
Her rivalry with Caitlin Clark has also generated significant interest in women’s basketball, while Reese’s appeal extends beyond the court, attracting fans from diverse backgrounds.
Can the WNBA Really Surpass the NFL?
Despite the WNBA’s growth and Reese’s influence, the idea of the league surpassing the NFL in five years remains an ambitious claim.